1
2
3
4
5
6
7
8
9
As Senior Graphic Designer at Emerson Ecologics, a leading distributor of natural herbs and supplements for naturopathic practitioners, I led the creation of a wide range of print materials that supported both marketing strategy and brand consistency. I was the principal designer for the company’s annual product catalog—a 300+ page publication showcasing an extensive product line—managing layout, visual design, and production from start to finish.
In addition to the catalog, I designed monthly direct mail campaigns and various marketing collateral, including brochures, flyers, posters, and promotional materials. One standout project involved a series of patient-focused brochures for use in practitioner offices, designed to be approachable and informative. Each brochure targeted a specific audience—Seniors, Women, Men, Children, and Pets—with clean, accessible layouts that encouraged engagement and reflected the brand’s credibility.
I also served as the lead creative on uevolve, a practitioner-facing magazine. I handled everything from editorial design and ad placement to photo styling and press checks. Working closely with the marketing team, I curated content, directed visuals, and oversaw the full production process to ensure a high-quality final product aligned with the Emerson brand.